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Of course, in practise, I think this is a possible recipe for disaster and a lot of painful hours with desperate teams trying to stitch together flaky, inconsistent code.
I hope you've been able to successfully navigate this one through the potential pitfalls and come out with a solid product. Best of luck with your startup.
Will I then throw away all the code and start over?
No and this is why: I have two user interfaces, one for the web and one as a browser extension, in any case they would have been developed by different people. They're two completely independent parts. As last I have the backend, a complex database structure but is setup to only accept a few easy and standard queries. The rest of the queries are handled on database level.
Looking at one of these parts you can't find out my completive advantage, looking at them all together you have my startup. I am incredibly aware of the risks I take with this and especially if I switch developers the problems that can (probably will) come up. I find it harder to read other people's code then to start from scratch and make it myself. Therefore all the complicated parts occur on database level, the code I wrote myself. So no matter what happens there will always be someone in the team (myself) who can work on that, or explain it to others.
the thing is though, the idea is only 5% of the business. if you can control the business side, i.e. interfacing to customers, figuring out what they need and delivering value, then you are truly in control of something valuable.
it would be cool to chat sometime. i open to telling you what we are up to and would be interested in your input. openness has served me very well.
So the advantage I want to have when I launch it is that I have those few months to gain traction with users before my unique features are copied.
I would love to however talk with you and there is a lot I can disclose. So feel free to send me an email (address on the right hand side).